All doctors should understand how the decisions they make impact what patients pay.

The Vision

Our Mission — All doctors should understand how the decisions they make impact what patients pay.

Theory of Change

Costs of Care will eliminate preventable causes of bankruptcy by driving a paradigm shift in medical decision making towards cost-awareness. Currently, doctors are missing the information they need to understand how the decisions they make impact what patients pay for care. We will create new awareness of costs by using information technology to provide doctors with the prices patients face at the critical moment when medical decisions are made.

  • Drawing an explicit link between these decisions and the potential to bankrupt the patient in front of them will induce doctors to consider costs.

  • Doctors who consider costs will continue ordering tests and treatments patients need to get better, but will be less likely to order superfluous tests that inflate medical bills unnecessarily.
     

    “By the end of the year, [medical bills] could cause 1.5 million Americans to lose their homes." (President Obama to the 2009 Joint Session of Congress)


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